Index of Press Releases

September 29, 2008

Eventful Launches Artist Tracker, the Leading Service for Free, Instant, Concert Alerts

New service empowers fans with real-time updates for their favorite artists’ events

San Diego, Calif., September XX, 2008 – Eventful, Inc., the leading service for discovering, sharing, creating and promoting local events, today announced the release of Artist Tracker, a powerful new service that provides free instant email alerts to fans when their favorite musicians and artists schedule performances in their town.

Over 7 million consumers already use Eventful to discover what’s happening in their local market and receive updates of events in their town using Eventful’s email, online, widgets and mobile services. In August alone, Eventful sent nearly 40 million emails to its opt-in subscribers with concert updates for their favorite performers.

The new Artist Tracker makes it simple for Eventful’s existing and new users to indicate which performers they like and immediately begin receiving alerts whenever their favorites come to town. Users choose their favorites by either importing the performers in their iTunes and Last.fm libraries, choosing artists through Eventful’s collaborative filtering recommendation engine, or inputting their favorites directly via a type-ahead selector.

Users receive instant updates as events are scheduled for the performers on their list through several convenient channels including email, onsite at eventful.com, in MySpace via Eventful’s “My Top Artists” application, and via Eventful’s new iPhone app. In addition, Eventful’s Artist Tracker notifies users when tickets go on sale with convenient links to purchase tickets from leading providers.

Eventful’s Artist Tracker provides users with the world’s largest selection of events across all types of performers from musicians and comedians to presidential candidates and authors. The service includes convenient ticketing links, flexibility in importing and managing each user’s list of favorites and instant notification across email, onsite, widgets and mobile applications.

“We’re passionate about helping our users discover events that make their lives more fulfilling,” said Jordan Glazier, CEO of Eventful. “Artist Tracker helps further our goal to be an essential resource in our users’ lives.”

Begin tracking your favorite artists now: www.eventful.com/tracker.

About Eventful Inc.
San Diego-based Eventful, Inc. provides the leading service for discovering, sharing, promoting and creating local events throughout the world. Eventful’s community of users select from the world’s largest selection of local events taking place in markets across the globe, from concerts and sports to singles events and political rallies. Eventful provides multi-platform services to its users via www.eventful.com, email programs, mobile applications and content distributed through widgets and apps. Eventful’s Demand service enables users to influence where their favorite performers appear by creating viral grass-roots campaigns to “Demand” them in their town.

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Contact:
Emelyne Interior
LEWIS PR for Eventful
415 992 4400
eventful@lewispr.com

 

Posted by at September 29, 2008 08:00 AM