About Eventful, Inc.


Index of Press Releases

October 12, 2009

How 'Paranormal Activity' Hit It Big

Advertising Age: How 'Paranormal Activity' Hit It Big

"After midnight screenings in Los Angeles and select college towns elicited unprecedented amounts of demand at the studio and at local theaters, Ms. Colligan and her co-president of marketing, Josh Greenstein, teamed up with Eventful, a user-generated entertainment booking site of sorts, for a campaign that goes far outside the traditional route..."

Posted by cat at October 12, 2009 10:23 AM