Index of Press Releases

October 03, 2011

EVENTFUL'S "DEMAND IT!" ALLOWS GAMERS TO PLAY BATTLEFIELD 3 BEFORE IT'S RELEASED

San Diego – Eventful has announced that they have teamed with Relativity Media and Electronic Arts to launch the first ever social media campaign that will allow fans to play a previously unseen portion of Battlefield 3 in a movie theater.

Eventful’s “Demand it!” ® service is giving the most hardcore gamers in America the opportunity to play the upcoming game Battlefield 3 before it’s released to the public while also receiving an advance screening of the upcoming action film Act of Valor, starring active duty Navy SEALs.

Gamers and movie fans have until October 12th to help their city become the first to play the game and see the movie by “Demanding” it. They can also spread the word through a variety of social media tools including Facebook and Twitter. The city with the most Demands will host the free advance screening and play Battlefield 3 before it’s released. The event will take place on October 19th.

Posted by at October 3, 2011 04:34 PM